Reply To: M1L1 – What can YOUR expertise and background contribute to cycling?

Home Forums Module 1 – Designing for Cycling: What do you need to know? M1L1 – What can YOUR expertise and background contribute to cycling? Reply To: M1L1 – What can YOUR expertise and background contribute to cycling?

#25919
Ana Castan
Participant

Hi there, my name is Ana and I’m a Spanish entrepreneur in The Netherlands.

1. Expertise: I have started my own bike tours business in Amsterdam four years ago. So happy I did. Now I can say I have been riding about 4,000 km per year in this cycling paradise.
2. Unique perspective: I struggled with riding my bike when I first moved to the Netherlands and now I am the witness of fears of others. And it is amazing to see how the bike empowers people, mainly women. I feel I don’t offer a bike tour but therapy 🙂 That beginners’ perspective is my expertise, for sure. On the other hand, I have experimented with the results of the traffic evaporation. It affects directly to my clients’ experience.
3. I’ll glad to connect with you: https://www.linkedin.com/in/anacastan/

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