Reply To: M1L1 – What can YOUR expertise and background contribute to cycling?

[Mariusz Pleban]

Hello everyone! Dzień dobry!
My name is Mariusz. I live in Warsaw, Poland.
1) areas of expertise:
Research. Analytics. Storytelling. I have been running a PR agency in Poland for over then 20 years – OneMulti, a member of Public Relations Global Network. This year I launched a research and storytelling project – InsightOut Lab and this is why I am here. I am interested in the New Reality. Bikes are one of the top new trends becoming new normal. By the way – I do use my bike for my personal transport nearly every day. Yes, as all of you, I am obsessed with that mean of transport. “Copenhagenize. The definitive guide to global bicycle urbanism” a book by Mikael Colville-Anderson is my bible:)
2) unique perspective will enhance our collective understanding of designing for cycling:
I can bring some more understanding on how to communicate the change. Whom to talk to, how to talk to. I love creative concepts which focus people attention and make them think and change behavior. In fact I want to get from the course as much as possible that helps me in promoting the city cycling in Warsaw and other Polish cities.
3) contact info:
Twitter @MariuszPleban
Linked In https://www.linkedin.com/in/mariuszpleban/
mariusz.pleban@onemulti.pl
https://www.onemulti.pl/
https://insightoutlab.com/
and of course – Facebook/Instagram (look for Mariusz Pleban)
I can see that this is going to be a great group!
Let’s keep in touch.
Mariusz